Blog Posts

AI adoption in PR is accelerating. Integration is the real challenge.
Apr 6, 2026
AI & Judgment
Trust
Narrative Systems

ICCO World PR Report 2025–2026 Teardown: The rise of Relationship Capital
May 27, 2026
Narrative Systems
Reputation
Trust

How to build an Employer Brand Architecture at scale
Apr 25, 2026
Trust
Reputation
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PR after Google: What happens when AI becomes the first media layer?
Apr 25, 2026
Trust
Narrative Systems
Narratives at Scale

Amusing Ourselves to Death by Neil Postman: How media reshaped truth and attention (Book Summary & Insights)
Apr 9, 2026
Book Notes
Trust
Reputation
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Inside the Cision PR 2026 Report: What changes next for PR
Apr 6, 2026
Trust
Reputation
What BCG’s communication data reveals about narrative systems
Apr 6, 2026
Trust
Reputation
Narrative Systems
Global Relay Data Insights 2025/26: What 12,000 financial institutions reveal about AI, messaging and compliance risk
Apr 6, 2026
Trust
Reputation
AI & Judgment

Storyworthy by Matthew Dicks: Why most brand storytelling fails (Book Summary & Insights)
Apr 6, 2026
Book Notes
Trust
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The Science of Storytelling by Will Storr: Why the Brain Runs on Narrative (Book Summary & Insights)
Apr 6, 2026
Book Notes
Business Books
Trust
Reputation
Narrative Systems

Thinking, Fast and Slow by Daniel Kahneman: How Judgment Breaks Under Pressure (Book Summary & Insights)
Apr 6, 2026
Book Notes
Business Books
Mental Models
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AI is rewiring Corporate Communications. Most teams are not ready.
Apr 5, 2026
Trust
Narrative Systems
AI & Judgment
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AI in Corporate Communications: Why most teams are falling behind
Apr 5, 2026
Trust
AI & Judgment
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Why ChatGPT-5 changes how Corporate Communications fails at scale
Apr 5, 2026
Narrative Systems
AI & Judgment
Trust
Reputation

Microsoft CCO Frank X. Shaw on AI, storytelling, and weak narratives
Apr 5, 2026
Trust
Narrative Systems
AI & Judgment
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The first hour matters: A Cyber Crisis Communication Playbook
Apr 4, 2026
Trust
Reputation
Narrative Systems
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Internal Communications metrics are broken: A framework that actually works
Apr 4, 2026
Trust
Reputation
Narrative Systems
